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Effitrack: SaaS Website Design for Goal-Tracking
Project type
Branding
Role
Brand Designer
Client:
Role: Brand & UI/UX Designer
Platform: Web Design (SaaS Platform)
Toolset: Figma, Adobe XD, Illustrator, Photoshop
Project Overview:
Designed a conversion-focused website for [Client Name], a productivity SaaS platform offering personalized goal-tracking solutions. The project balanced minimalist aesthetics with clear value propositions to drive user sign-ups.
Key Deliverables:
Visual Identity: Clean, professional interface with a color scheme and typography that conveys efficiency and trust.
Pricing Strategy Visualization: Structured comparison table to simplify plan selection (
6
−
6−16 tiers).
Social Proof Section: Testimonials section to build credibility with user quotes.
CTA Optimization: Prominent "Try It Free" and "Get In Your 12" buttons to maximize conversions.
Outcome: A streamlined, user-friendly website that effectively communicates the platform’s value and drives subscription growth.
